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Morgan Robinson
Content Editor
Project Manager
Client Success Specialist
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Contact
📧[email protected]
🔗 linkedin.com/in/morganrobin
Experience
Lead Editor
Greenleaf Book Group, Austin, TX (2022–present)
- Simultaneously manage 15+ production lifecycles for nonfiction and business books
- Client success: understand and articulate client’s story to best reach target audience, anticipate client needs, identify and execute opportunities for project improvement
- Content marketing: write jacket copy, book titles, and marketing materials to promote author brands in thought leadership and c-suite executive coaching
- Project management: Point-of-contact between freelancers, in-house teams, and clients, ensuring materials are well-executed and delivered on time
Content Manager & Luxury Sales
Olufson Designs and The Talisman Club, Corvallis, OR (2020–22)
- Implemented brand strategy for a new jewelry rental service, including
overhauling the website to streamline navigation and rewrite content with a focus on SEO and accessibility
- Curated inventory and created targeted digital marketing according to market trends
- Increased customer retention through strategic sales, client education, and custom design
- Managed projects through custom order and repair processes
Project Manager, Content Editor, Copywriter
Strategic Communications and Marketing, University of Oregon, Eugene, OR (2016–19)
- Managed projects for 11 departments, writing and editing marketing copy to align client visions with brand voice and style
- Led content creation for the PE and Rec and the Outdoor Program websites
- Wrote articles and weekly news emails to 25,000 students, increasing participation in campus events and organizations
- Streamlined workflow efficiency and accuracy by coordinating project management software for internal teams